The Problem

When the storm hits, your "EOC" is a phone tree and a whiteboard

Enterprise EOC platforms start at five figures. Rural counties coordinate emergencies with phone calls, Facebook Messenger, and whoever shows up at the courthouse.

Enterprise pricing shuts you out

WebEOC ran one small city about $25,000 in its first year. Enterprise platforms serve state and large-county operations. A rural county with 3,000 residents will never justify that budget line. See the sourced comparison.

No common operating picture

The county judge has one set of information, the fire chief has another, the utility co-op a third. The public gets fragments from Facebook. Nobody sees the full picture.

The state needs reports you can't produce

TDEM needs a Disaster Summary Outline. FEMA needs ICS-209s. Austin keeps pushing toward mandatory after-action reports. You're supposed to produce all of it while running the response with a two-person team.

Adoption fails under pressure

Even when tools exist, forgotten passwords, complex interfaces, and unfamiliar systems mean people default to phone calls and texting during the crisis.

Core Capabilities

20% of WebEOC's features at 1% of the cost, delivered via SMS

The coordination tools that matter most, accessible from any phone, any browser, anywhere. Labeled honestly by build stage: we won't claim it until you can click it.

Available in pilot In development Roadmap

01 Available in pilot

Lifelines Dashboard

Real-time status of the FEMA Community Lifelines (power, water, roads, comms, health, safety) in a single view your county judge can pull up in any briefing.

FEMA framework

02 Available in pilot

SMS Field Reporting

Authorized responders text updates from the field. Severity prefixes auto-classify. No app, no data connection needed, just a text message that feeds the situation board.

Works without internet

03 In development

Multi-Role Access

Five roles from Admin to View Only. The fire chief updates fire status. The utility co-op updates power restoration. Everyone sees the same board. No extra logins needed.

Magic link access

04 Roadmap

ICS-Lite Reports & AARs

SitReps, ICS-209s, damage assessments, and after-action reports, drafted from the activity log your team already created.

Auto-drafted

05 Roadmap

EOC Activation

One tap triggers the activation chain. Key personnel get SMS/call with role confirmation and instant magic-link access. Like PagerDuty, but for your county EOC.

No passwords

06 Roadmap

Cascading Impact Detection

Post a power outage and the system flags that water treatment runs on electric pumps and the cell tower has 4 hours of battery. You don't have to remember the dependencies.

Lifelines integration

Built for Texas

Texas raised the bar in 2025, and nearly raised it much higher

Every Texas county and city must now have a certified public information officer for disaster communication (HB 33, effective Sept. 1, 2025). And SB 2, which passed both chambers before dying in conference, would have required TDEM-form after-action reports within 60 days, unified command plans for small counties, and licensed emergency managers. Bills like that come back.

Ready before it's required

When the AAR mandate returns, counties running RuralEOC will already have the answer: a report drafted from the activity log your team created during the response, not reconstructed from memory weeks later.

The node the state assumes exists

Texas doctrine says all disasters start and end locally, and routes everything through district and state operations centers. RuralEOC is the community-level node the state's architecture assumes exists, but never provided.

How RuralEOC Fits the Texas System

Who It's For

Built for the people running emergency management with two people and a radio

RuralEOC serves communities from under 500 residents up to 50,000: too small for enterprise, too important to go without.

County Judges

In Texas, you are the county's emergency management director by statute. RuralEOC is your ten-second picture: pull up the whole county (power, water, roads, comms) in any briefing, from any phone, and know it's current.

$99/mo · one agenda item, no RFP

Emergency Management Coordinators

You're the EMC and the fire chief and half the response. RuralEOC does the tracking, logging, and reporting so the state gets its paperwork and you get your weekends back.

Built with EMCs in the pilot

Regional Coordinators & COGs

Roll out lightweight EOC capability across an entire district. Monitor Lifelines status for multiple counties from a single dashboard.

Volume discounts for multi-county

Fire Districts & First Responders

Coordinate multi-agency wildfire response. Field reporting via SMS keeps the situation board current even when cell data is congested.

Participants at no extra cost

Better Together

RuralEOC + integrates with + GetAlert

RuralEOC is your coordination tool: the dashboard your team uses to track lifelines, manage field reports, and generate ICS forms. GetAlert is what your residents see: the public status page, the SMS alerts, the multi-channel notifications. Update a lifeline in RuralEOC, and it flows automatically to your community's GetAlert page. One system for your team, one for your public, connected.

Why We're Building This

I watched agencies fight the same wildfire with different pictures of it, and my neighbors piece the story together secondhand. Neither has changed.

When wildfires burned through Coke County, crews from multiple agencies converged on Robert Lee with radios, guesswork, and no common operating picture. The public had it worse: updates came secondhand through Facebook posts, rarely from the agencies actually working the fire, and they never reached the neighbors who weren't on Facebook at all. That was over 15 years ago, and I've carried the problem since.

Today my home county of 3,300 runs four disconnected alert systems: the city on TextMyGov, the county on CodeRED, the school district on Dialogue AI, and the state on TDEM's tools. There is still no EOC platform connecting any of it, and no single place a resident can trust for direct word from the people running the response. Conversations with emergency managers across IAEM Region 6 confirmed it's not just us.

RuralEOC isn't a cheaper WebEOC. It's a different approach, designed for how rural emergency management actually works, built alongside the counties in the pilot.

— Founder, Rural Capital, LLC

Your community deserves an operations center, not just a phone tree